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Thursday, October 22, 2015

'Nike Mag' from 'Back to the Future 2' sent to Michael J. Fox; auction will aid Parkinson's research


'Nike Mag' from 'Back to the Future 2' sent to Michael J. Fox; auction will aid Parkinson's research


Nike decided that October 21, 2015, also known as "Back to the Future" Day, was the perfect time to unveil the "Nike Mag," the famous pair of Nikes -- with power laces -- that Marty McFly wore in "Back to the Future 2."
One of the company's most iconic designers, Tinker Hatfield, sent actor Michael J. Fox a pair on Wednesday. "As the first, most celebrated wearer of the Nike Mag we wanted you to be the first to receive a living pair," Hatfield, who has designed many of the company's Air Jordan sneakers, wrote. 
“We started creating something for fiction and we turned it into fact, inventing a new technology that will benefit all athletes,” Nike, Inc. President and Chief Executive Officer Mark Parker posted on the company's website.
The 2015 Nike Mag is a limited edition release and will only be available via auction.  The company is planning on producing more to aid Fox's foundation, which is dedicated to finding a cure for Parkinson's disease.  Nike says specific details on the auctions will be posted via Twitter @Nike in spring 2016. 
Michael J. Fox models the first self-lacing @Nike Mag

http://health.einnews.com/article/292844469/U4Di-lRjLbFtENIe

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